VedaPulse at The Beauty & Wellbeing Forum 2025 in Beirut, Lebanon

On April 24-27, professionals in the field of integrative and naturopathic medicine met VedaPulse at the The Beauty & Wellbeing Forum 2025 at Seaside Arena in Beirut. The forum has established itself as a regional hub for beauty and wellness. With a venue spanning over 10,000 square meters, the forum has attracted a diverse range of exhibitors, including leading international brands, local innovators, and wellness across the Middle East.

The Beauty & Wellbeing forum is the biggest yearly event in Lebanon which attracts everyone who are concering to the latest trends and technology about beauty and wellness. This year’s edition has seen a significant increase in participation, welcoming thousands of visitors daily from across the Middle East.

The event’s success is reflected in its expansion plans, with future editions set to take place in Kuwait, Qatar, Jordan, Egypt, and even North America.

VedaPulse system has been very well received, especially by dietitians, physiotherapists, and yoga coaches. Health experts have come to learn more about specific diets and how to use essential oils for body beauty and how to easily manage them with Aroma encyclopedia software module.

The company’s partner and official representative in the Middle East, PhD, ND, CEO of Milta Middle East company Nada Boukhaled, presented the technology at the exhibition and spent four full days of non-stop diagnostics at the VedaPulse stand.

“Beauty and Wellbeing exhibition included several sections — for dieticians, coaching life style, yoga professionals, healthy and organic food, beauty products and technologies, aromatherapy and herbal therapy. VedaPulse system can be beneficial for all these domains” — commenting Dr.Boukhaled.